Coke Studio Africa, a music collaboration which seeks to give up-and-coming African artistes the opportunity to work with international music and production talent will this season feature America’s mega platinum star Jason Derulo.
Derulo, a new-school, multi talented creative giant who has sold over 50 million singles and achieved 11 platinum singles including Wiggle, Whatcha’ Say, Talk Dirty, It Girl, In My Head, Trumpets and Marry Me will feature as a guest star on a special episode themed the Global Fusion Edition! Previous editions have featured Wyclef Jean and Ne-Yo.
The Pop/R&B singer and dancer is expected to jet into Nairobi, Kenya this week to start recording.
“Two of Africa’s hottest music producers: Masterkraft (Nigeria) and DJ Maphorisa (South Africa) will be tasked with producing all the African artistes and Jason Derulo, after which all the music will be performed and recorded live alongside Coke Studio’s highly talented house band,” said Coca Cola Zimbabwe in a statement.
“Last year, DJ Maphorisa produced music collaborations between Trey Songz and selected Coke Studio African stars.”
This year’s season of Coke Studio Africa will include artistes from South Africa, Kenya, Uganda, Tanzania, Rwanda, Ethiopia, Nigeria, Ghana, Angola, Zimbabwe, Togo, Cote d’Ivoire, Madagascar, Mauritius, Mozambique, DRC and Cameroon.
It will premiere in different regions from September and will broadcast in more than 30 countries across Africa. The Chronicle
