Takura’s camp dismisses rebranding rumours after “switch” to Shona Prince

HARARE – Contrary to speculation that award-winning Zimbabwean Hip Hop singer Takura switched to Shona Prince because of a bad distribution deal, his manager Tafadzwa Mangondoza has said those reports are far from the truth.

Speaking to Nehanda Radio Tafadzwa said Takura did not rebrand himself and there is no bad contract.

“No he did not sign such a contract and he did not rebrand,” said Tafadzwa.

Tafadzwa went on to address the issue of Learn Shona which had caused many people to question who the man in the Pote video was.

“Learn Shona is real, but he is not the guy people see in the video. He is a producer. The other guy in question is just someone else,” said Tafadzwa.

Reports have claimed that Takura is part of a group of Zimbabwean artists who signed a distribution deal with a Nigerian company but later that deal went south.

Others have suggested that, Takura shifted to Shona Prince because that’s the only way he can escape the bad contract which he signed himself into.

Takura has not responded to these questions but his management says it’s all fake news.

Widely known as “The Shona Prince,” Takura has carved a unique place in the country’s contemporary music scene.

Born on October 30, 1988, in Masvingo, Takura rose to prominence with chart-topping singles such as “Zino Irema” and “MaObama.” His music blends hip-hop, trap, Afro-pop, and reggae, reflecting a versatile sound that appeals to a broad audience.

His musical journey began at Mutendi High School, where his passion for performance first took root. He later co-founded the duo Soul Afrika, gaining national recognition before branching out as a solo artist.

Since then, he has collected multiple awards and performed on stages across Africa and beyond.