By Sandra Tekere and Robin Muchetu
Fourteen lucky shoppers went away with a car each in the Choppies Zimbabwe national promotion draw which was attended by hundreds of people at Nkulumane Shopping Complex in Bulawayo yesterday.
Other lucky winners also walked away with fridges, television sets, microwaves and stoves which were officially handed over by Mrs Laurinda Mphoko, wife to Vice-President Phelekezela Mphoko.
Mrs Mphoko expressed her gratitude towards loyal customers and suppliers of Choppies supermarkets throughout the country.
“Thank you very much for the support and for preferring to buy your groceries at Choppies, this promotion comes as a token of appreciation to all our customers.
“Use the cars for family purposes and they are meant to bring happiness in your families not verbal and physical wars,” she said.
One of the cars was won by Ms Nyaradzo Mavisa (38) of Pumula South in Bulawayo. She said she could not believe it when she received a call from Choppies and she rushed to Nkulumane Shopping Complex to verify the win.
Ms Mavisa expressed gratitude to Choppies for conducting the draw for loyal customers. She said they should continue with such draws as they encouraged and motivated many to buy at Choppies. Ms Mavisa suddenly became a celebrity as she enjoyed the association with many when she was handed over the car keys.
Speaking on the sidelines of the draw Choppies director Mr Siqokoqela Mphoko said their supermarkets were targeting the lower members of communities as they offer competitive prices.
“We target the most average people in the communities we serve, this is why we have very affordable prices for our goods, even if you look at the winners of such draws they are not even near middle class, it is your airtime vendors and vegetable vendors, we want them to afford the basic things in life,” he said.
The draws, he said, were a way of giving back to the communities that support their businesses in the country. He thanked his mother, Mrs Laurinda Mphoko who was the guest of honour at the draw saying she made the occasion more dignified by her presence as his father could not make it to the event due to Government commitments.
To date Choppies has 31 outlets in the country and are looking to open one in Sunningdale, Harare and another one in Zvishavane by mid 2017. Sunday News